We welcome partnerships with Academic Institutions, Industry and Governments
Academic institutions benefit from the SEE-Me program because it addresses a gap between how economies now function and how they are typically taught.
Many graduate programs—whether in sustainability, logistics, systems engineering, service innovation, or digital transformation—equip students with strong analytical and disciplinary foundations. However, they often stop short of preparing students to operate in environments where value creation spans multiple disciplines and sectors, where data and identity shape participation, and where markets/ecosystems themselves must be intentionally designed rather than assumed.
SEE-Me provides academic partners with a way to embed ecosystem and market design directly into learning, without requiring them to build new studios or frameworks from scratch. Through SEE-Me, students learn to work at the level of systems, incentives, and institutions, engaging with real complexity rather than simplified cases.
For academic institutions, participation offers several forms of value. It modernizes curricula by introducing an emerging and increasingly relevant design discipline. It provides students with experiential learning that reflects real economic systems rather than idealized models. It enhances graduate employability by developing capabilities that are in demand across consulting, platform strategy, sustainability, public–private collaboration, and systems innovation roles. It also creates opportunities for applied research, case development, and interdisciplinary collaboration, grounded in real ecosystem challenges.
In SEE-Me, academic institutions retain ownership of academic standards, assessment, and credit. HATLAB Studio complements this by providing design expertise, real-world challenges, and a studio environment that bridges theory and practice. The result is a partnership that strengthens education without compromising academic rigor.
Industry organizations, government agencies, regulators, development bodies, and public–private partnerships benefit from SEE-Me because they increasingly face challenges that cannot be solved within the boundaries of a single organization or sector.
Across sustainability, circular economy, inclusion, health, agriculture, logistics, and urban systems, the same pattern recurs. At the top of systems, actors are digitally connected and data-rich. At the bottom, participation is fragmented and informal. Identity is weak or absent. Data is incomplete or untrusted. Collaboration across sectors breaks down due to misaligned incentives and unclear governance. As a result, markets fail to function, and public spending rises to compensate for structural design flaws.
At the same time, digital connectivity allows sectors to reach into one another in new ways, reshaping competition and value creation. Manufacturing intersects with healthcare and workforce wellbeing. Energy systems intersect with mobility and housing. Logistics platforms shape finance, insurance, and employment. These cross-sector dynamics create both opportunity and risk, but existing market structures and policies are rarely designed to handle them.
SEE-Me offers industry and government partners a structured environment to explore these challenges as design problems, rather than implementation failures. Participation allows partners to step back from pilots and compliance mechanisms and ask more fundamental questions about how markets are structured, how incentives operate, and how data and identity might reduce coordination costs rather than increase them.
Within SEE-Me, partners bring forward real ecosystem and market challenges. These challenges are explored through studio-based design work that clarifies system dynamics, exposes incentive failures, and develops alternative market architectures. The outputs are not implementations, but design blueprints that make options, trade-offs, and risks visible before significant resources are committed.
For public bodies, SEE-Me provides a way to rethink how markets can be designed to achieve public objectives with less ongoing intervention, reducing long-term pressure on the public purse. For industry partners, it offers a means to explore cross-sector opportunities and systemic risks in a low-commitment, high-learning environment. For public–private initiatives, it provides a shared design language that supports collaboration beyond contractual coordination.
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